Choosing a Colour Scheme for the Rebrand

    In order to decide between the two fonts, Joanne changed the colour of them so that we could view them in different colours to see which would stand out the most on a shop front or on an advert. We wanted a bold colour that would be easy to read and would be eye-catching.

     We then tried the fonts on different coloured backgrounds to see if this would make them stand out even more.

     However, after doing so we agreed that adding a background made the font harder to read, and decided that our new logo would have a simple, white background.