Becoming Panda Media- Changing our Name

After analysing famous brand names, and discovering that the more successful brand names are ones which are memorable, easy to pronounce and simple; we decided to change our own brand name from Palm Tree Media to Panda Media. We made this change because we originally chose the name Palm Tree Media for the many options we would have for our logo with fonts and images linked to Palm Trees. Whilst this would mean we had the opportunity to make a professional logo which linked to the brand name, we decided that our name should have a deeper meaning behind it, and therefore chose the name Panda Media. We went with the name Panda Media because it is simple and easy to remember. Also, Pandas are black and white which has connotations of simplicity and clarity, and this enforces the idea that our company is also these things; we are simple to understand and straight to the point without any complications and we want this idea to be included in our brand name.